In these days of below-average customer service, you might think that providing good service will set you apart from the rest. Well, I’m here to tell you that nothing short of exemplary service will help you succeed. By incorporating the “wow” factor into each successful sale, you will achieve higher profits and better customer satisfaction.
To get the wow factor, you have to be honest, knowledgeable, friendly, professional, and keep your promises. Don’t promise too much, but don’t promise too much.
Additionally, you must be able to provide a high level of service to everyone who comes into contact with your business. If you do, you will also receive more referrals from your satisfied customers.
“Surprise” everyone who comes into contact with you and your business. You want people to be impressed by the extraordinary level of service you offer your customers. Show your exceptional level of customer service by showing your generosity through donation. Your goal should be to provide such a high level of service that your customers are eager to tell their family, friends and colleagues about your business.
Anyone who comes into contact with your business is a potential customer or a reference. Reward people who refer you by offering a gift. Send gifts to all business partners to win the favor. This is a great way to build relationships with people you trust for business. Find a reason to send these people a thank you card along with a gift.
So what kind of gifts should you send? I leave it to your imagination, but here are some ideas to help you get started:
The movie passes
Flowers, indoor plants
A ticket to a free car wash
Gourmet chocolates or gourmet popcorn
Successful marketers always make sure that their loyal referrals are rewarded on a regular and consistent basis. Reserve the best rewards for your best referrals. This can include:
Dinner for two in an elegant restaurant
Tickets to the opera or a rock concert
A gift card
High-end gift or fruit basket
Potted plant or flower arrangement
A pen with personal inscription.
Yes, when it comes to gifting, the sky is the limit. The more personal the gift, the more likely it is to be remembered and will serve as a thoughtful reminder for your best references the next time someone needs your exemplary services.
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